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    • About
    • Education
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Atul Raja: Marketer • Strategist • Brand Builder • Communication Expert
Atul Raja: Marketer • Strategist • Brand Builder • Communication Expert
  • About
  • Education
  • Experience
  • Podcasts
  • Awards
  • Endorsements
  • Jury

Blogs

  • Blogs

The first step towards eluding jobless growth – producing periodic and reliable data on employment

  • admin
In a recent report titled “Globalisation Backlash”, the World Bank has predicted India’s GDP growth to be 7.2 per cent in 2017-2018 and 7.7 per cent in 2019-2020. The...
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Educated Disabled as enabling force for India’s growth story

  • admin
The 2011 census tells us that 6 to 7% of the population or 70 to 90 million people in India are disabled. The actual numbers are alarmingly larger. According...
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Reaping the dividends of youthful entrepreneurship

  • admin
Successful combination of innovative ideas, technology and rising consumerism Young Indian entrepreneurs are making headlines with regularity. After an entire generation of cautious Indians who viewed entrepreneurship with suspicion,...
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Skilling India: A job like no other!

  • admin
Skilling 350 million people within the next 5 to 7 years is an epic task Much has been debated about India’s manpower story. Forecasts suggest that by 2020, about...
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What makes ‘Silicon Valley’ so special?

  • admin
Silicon Valley is the Mecca of Entrepreneurship. The reasons are not far to seek. #Buzzing with inspiring, addictive ideas and daring entrepreneurs; Silicon Valley boasts of a unique risk...
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Steve Case’s THIRD WAVE – A New York Times Bestseller. Must Read

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Third Wave refers to dawn of the next technological revolution unlike anything we’ve seen before; a period in which entrepreneurs will vastly transform major “real world” sectors like health,...
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After Decades of Conditioning, India is Re-Aligning Itself With the Culture of Entrepreneurship

  • admin
Widespread disruption in the world of business has caused 70 per cent of companies on the Fortune 1000 list to fall off the map since 2013. New entrepreneurs are...
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Video Marketing: The No.1 and fastest emerging social media pre-requisite

  • admin
[vc_row][vc_column][vc_column_text] If you haven’t started on a video marketing strategy, you may well be falling behind your competitors. Get going now as it doesn’t entail big budgets or dedicated...
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Demographic Dividend or Disaster: A Hobson’s Choice for India – my article in Times of India

  • admin
By 2020, almost 60% of India’s population of 1.3 billion will be in the working age group of 15-59 years. Of these, barely 2 to 3 % are expected...
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‘Absolut’ Marketing. ‘Absolut’ Perfection

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Dissecting the longest uninterrupted advertising campaign ever Its amazing how Absolut made its bottle the most recognizable in the world, despite having nothing distinct about it! Look at their...
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Atul Raja: Marketer • Strategist • Brand Builder • Communication Expert
Leadership and CMO roles in leading organizations. Experience of working with iconic brands.

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