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    • About
    • Education
    • Experience
    • Podcasts
    • Awards
    • Endorsements
    • Jury
Atul Raja: Marketer • Strategist • Brand Builder • Communication Expert
Atul Raja: Marketer • Strategist • Brand Builder • Communication Expert
  • About
  • Education
  • Experience
  • Podcasts
  • Awards
  • Endorsements
  • Jury

Month: March 2016

  • Blogs

‘Absolut’ Marketing. ‘Absolut’ Perfection

  • admin
Dissecting the longest uninterrupted advertising campaign ever Its amazing how Absolut made its bottle the most recognizable in the world, despite having nothing distinct about it! Look at their...
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  • Blogs

“Just Do It” – Breaking the Advertising Sound Barrier

  • admin
Just Do It – It took 3 words to redefine advertising norms and foster a new religion of brand consciousness as never seen before. Arguably the best, most famous...
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  • Blogs

The ‘Stand Up’ of Entrepreneurship and a Union Budget of Hope

  • admin
The formal launch of ‘Startup India, Standup India’ on January 16th was path-breaking. For once, here was an establishment promise that held sway beyond expectations. A ‘leap-forward policy’ and...
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  • Blogs

LAYOFFS IN STARTUPS, the new and disturbing trend – A 6 point reality-check for employees

  • admin
The startup industry is replete with failures. However, the point to ponder is while a startup has every opportunity to rise from the ashes once again, what happens to...
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My Marketing Insights
My Marketing Insights
Leadership Insights : Analysing the “Don’ts of Leadership”
What is Personal Brand?

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Atul Raja: Marketer • Strategist • Brand Builder • Communication Expert
Leadership and CMO roles in leading organizations. Experience of working with iconic brands.

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  • raja.atul@gmail.com

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